Claire McGahan, Programs Chair Speaks at ICIS World Surfactants Conference

Claire McGahan, Programs Chair, Women in Chemicals, Inc will join an upcoming panel discussion, Truth in Beauty at the 15th Annual ICIS World Surfactants Conference focused on a critical and timely issue: the growing impact of misinformation on the surfactants sector.

As digital platforms continue to shape public understanding, the sector faces mounting challenges in ensuring accurate, science-based information reaches industry stakeholders, policymakers, and consumers.

Claire will be featured among fellow panelists:

  • Jen Novakovich, Founder of The Eco Well and a trusted science communicator in personal care

  • Dennis Abbeduto, Personal Care Business Manager at Colonial Chemical, Inc.; and

  • Neil A. Burns, Managing Partner at Neil A. Burns LLC, with decades of experience in surfactants investment and strategy.

Together, they’ll explore how misinformation is affecting market perception, regulatory decisions, and innovation in surfactants. The panel will offer forward-looking strategies to counter disinformation—highlighting cross-sector collaboration, transparent communication, and media literacy as essential tools for industry resilience.

Whether you’re in product development, communications, or policy, this panel will deliver actionable insights to help safeguard the integrity and future of the surfactants industry.

Join us for this powerful conversation and be part of shaping a more informed and proactive sector.

To listen to a podcast of this panel, visit: https://www.theecowell.com/podcast/truthinbeautysurfactantsedition.

About Women in Chemicals
Women in Chemicals is a nonprofit organization committed to supporting and advancing women in the chemical industry. Through mentorship, education, and community-building initiatives, we strive to create an inclusive environment where women can thrive and lead.

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