The session emphasizes that storytelling is not a “soft skill,” but a strategic capability that enables people to clearly communicate ideas, inspire action, and influence outcomes—regardless of title or background. Through practical frameworks and real‑world examples, participants learn how effective storytelling builds credibility, strengthens leadership presence, and helps messages resonate more deeply with diverse audiences.
Participants gain:
A clear understanding of why storytelling matters for individual contributors, leaders, and allies.
Practical techniques and best practices to create authentic, impactful stories.
Tools to use storytelling to foster connection, influence decisions, and lead inclusively
The webinar reinforces that when storytelling is used with intention, it becomes a powerful way to elevate voices, align teams, and support more inclusive and effective leadership across the chemical industry.
Speaker:
Jessie Jefferies - Global Business Development Director, Surfactants, Stepan Company